Organizational Unit:
Library
Library
2010-02-24
,
Ludovice, Peter J.
,
Lefton, Lew
Improvisation for Design of Engineering Alternatives (IDEA) is a group of Georgia Tech researchers who apply the techniques of improvisational humor to catalyze technical innovation. While this approach has been used in non-technical innovation for years, they apply it to generating unique technical solutions to engineering design problems.