Statistics and Metrics for Social Media
Author(s)
Reynolds, Alison
Advisor(s)
Editor(s)
Collections
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Abstract
Social media is an excellent tool for telling stories and engaging users with archival collections across different platforms. However, social media changes rapidly and discovering the best ways to interact with users can be difficult. This session will explore ideas for archival institutions to use social media effectively, including determining audience, gathering data on user interactions, and dismantling barriers with content selection.
Sponsor
Date
2020-11-11
Extent
Resource Type
Text
Resource Subtype
Presentation